"French streets will be splashed with the colours of Vanilla Blush during the Paris Roubaix Challenge 2018," so says CEO Nicola Dames of the award winning UK-based global-brand. 

Speaking ahead of the world-wide cycling event, which starts Saturday 7th April, Dublin-born Dames said: "We have a major international presence. We also have a major Sports and health presence. And so where better to have that than the streets of Paris during one of the great cycling challenges with our Netherlands number one, Mark Vos, representing the colours of VB." 

Proud to be wearing the sponsored stripes of Vanilla Blush, Mark Vos said: "As a young boy I always dreamt of riding with the professionals. While British kids played at being the great footballers of the day, with my friends we played at being Eddy Merckx, Johan Musseeuw and Roger de Vlaminck. These were my heroes."

Competing for twenty years in cycling, and with half of those years with a Stoma, Marc knows the trials and tribulations of cycling: "My stoma did not stop me from doing sports. For me riding this with a Stoma makes it extra special. I hope it helps other people with a Stoma realise they can also take on head on their own challenges."

"And therefore I am prepared for the Paris Roubaix, otherwise known as 'The Hell of the North'," concluded Mark.